About FamilyMart-Management Advantages

◈ Daring to Change – New Lifestyle Technologies and Developments

Online-Merge-Offline Retail

FamilyMart has established an omnichannel OMO (online-merge-offline) shopping environment by leveraging our various digital channels—such as the FamilyMart+1 Social Network E-commerce Platform, and FamilyMart Mobile Shopping outlets—and our 4,000+ convenience stores. We were also the first to integrate a membership system and rewards program within our convenience store app. In response to customer needs, we launched “Buy Online, Pick Up In-Store” and subscription services. At the same time, in order to expedite last mile delivery (the process of getting a product from the last distribution point to its final destination), FamilyMart has introduced multiple versatile pick-up options, including store-to-store delivery, home pick-up, and FamiNow, providing consumers with the most convenient consumption experience.

Digital Applications

In the face of the impending aging of society and declining birth rates, the working population will only diminish year by year, making it imperative to reduce employee workload. FamilyMart has sought to solve this issue through technology, which can simultaneously help to share employee responsibilities while also improve customer experience. Referring to the concepts of the splitting of labor, human-machine collaboration, and consumption empowerment, we introduced 11 technology-driven services at our Digital Concept Stores No. 1 and 2. We also introduced a smart inventory system in all domestic stores, which allows users to set 10 parameters to calculate recommended product order quantities, improving inventory management efficiency.

Product Development

FamilyMart continuously researches and develops new food products with exclusive flavors that cater to all generations in our push towards product branding. One of our product line is our Fami!ce ice cream, which we are constantly releasing new flavors for and have sold 2 million servings in a year. Secondly, Let’s Café brews high-quality coffee drinks—while the minimore brand serves desserts crafted using Japanese-inspired techniques. Other offerings include our baked goods brands 匠 (Jiang), 極 (Ji), and 滿 (Maan); pasta brand uno pasta; Jin Rice Balls; and Fami Collection products, which spotlight the use of real ingredients and less additives—these are all available only at FamilyMart!

◈ Taking Root in Communities – Well-planned Franchising and Expansion

Steady Store Expansion

Now currently at 4,000 stores and counting, FamilyMart has continued to set up shop in shopping districts and empty spaces each year to narrow the distance between us and our customers. We have been able to realize our goals and yield results through the opening of combination stores that feature FamiSuper supermarkets, Let’s Café coffee shops, and self-service laundry services, as well as the utilization of shopping district analysis systems and store location evaluation tools to determine the best retail sites.

A Complete Franchising System

Japanese expertise and know-how, coupled with years of local experience, have given rise to FamilyMart’s comprehensive franchising process. Every year, we invest NT$10 million into training; we assist franchisees in learning about store management through training courses at our FC Academy, and allow for multiple-unit franchising for franchisees to expand their business and horizons.

◈ Business Layout Strategies – Completed Supply Chain and Group Expansion

A Comprehensive Supply Chain layout

FamilyMart’s extensive supply chain layout can provide a wide array of services. It combines our logistics system, information systems, and self-operated fresh food factories and bakeries. We have also continued to heavily invest in logistics and distribution supply chains, in addition to fresh food equipment and upgrades, to provide customers with the highest quality goods and most efficient services.

Steady Group Expansion

The expansion of the FamilyMart Group into cross-industry ventures has allowed for us to form our own consumer ecosystem offering an ever-evolving range of services. We’ve branched out into the digital payment sector with pluspay; and our activities in the foodservice trade include Japanese-style set meal chain Ootoya, Korean fried chicken chain bb.q CHICKEN, and our own yakiniku specialty store Ikigai.

◈ ESG, Good for All – Shaping a Sustainable Production and Marketing Ecosystem

Preventing Food Waste, Ensuring Food Safety

FamilyMart has made every effort to reduce wasted food and ensure food safety. The Cherish Food initiative, an industry first, reduces 503 tons of wasted food per month; the introduction of the Clean Label policy, ahead of all other retail channels, was instrumental in the removal of 30-90% of artificial additives in products, and 80% of FamilyMart’s own fresh food goods have received certification! Additionally, FamilyMart has invited other convenience store chains, coffee shops, and fast food restaurants to take part in the first cross-industry Reusable Cup Alliance, exerting our social influence to prompt others to join us in making the world a better place.

Supporting Sustainability through Small Businesses’ Goods

FamilyMart practices sustainable consumption and procurement by stocking small farmers’ products. We currently support the goods of social enterprises such as bettermilk, Blueseeds, Buy NearBy, and LeeZen, and also invest in joint development opportunities to assist in business model establishment.