Chairman
Yeh Jung-Ting
Framing the future strategy and vision of
corporation
General Manager
Hsueh Tung-Tu
Management the entire company
Executive Vice President
Wu Sheng-Fu
Coordination and management of corporate operation
and subsidiaries
Vice Chief Operating Officer
Chien Wei-Kuo
Coordination and management of strategy planning
and digital transformation
Vice Chief Operating Officer
Jiun Yih-Huang
Coordination and management of investor relations
and logistics resources
Vice Chief Operating Officer
Lee Chien-Hsing
Coordination and management of product development
and quality control
Vice Chief Operating Officer
Wang Chih-Cheng
Coordination and management of planning and
development of the stores
Assistant Vice President
Tsai Fu-Mei
Establishment and maintenance of internal and
external relationships
Assistant Vice President
Wang Jui-Feng
Coordinating the strategy planning of corporate and
R&D
Assistant Vice President
Wang Kuo-Chun
Development and constructing of the stores
Assistant Vice President
Huang De-Sheng
Planning and coordination the stores
Assistant Vice President
Lee Ching-Hsien
Product development and marketing strategy planning
Assistant Vice President
Hu Po-Lin
Quality control and logistics planning
Assistant Vice President
Hong Siou-Jia
Planning and coordination of information system
Assistant Vice President
Lee Ching-Chung
Planning and coordination of back office and
investor relations management
Assistant Vice President
Hsiao Ta-Cheng
Regional development and operation management
Assistant Vice President
Tsai Jui-Chien
Regional development and operation management
Assistant Vice President
Cheng Yin-Hung
Regional development and operation management
Audit Office Manager
Hu Su-Hui
Management and implementation of internal auditing
and internal control operations
Accounting Department Manager
Hsu Tsung-Chi
Planning and coordination of back office and
investor relations management